CLIENT: American Academy of Family Physicians

AAFP eBlast Event Previews

Challenge:

Reaching a large number of association members with pre-event information and registration information in a format that is cost-effective, engaging, shareable and easily updated can be a challenge.
 

Solution:

We provided AAFP with an email preview campaign that allowed for them to communicate with the association members about the upcoming Scientific Assembly while meeting all of the above challenges. We provide the necessary resources to create content, design the look of the email, deploy it to...